Nissan Brazil Strikes Again with an Ad for a Family Minivan that You’re Never Going See in the U.S. [NSFW]

Back in March, Nissan do Brasil aired a commercial, which drew the wrath of Ford’s local arm for making claims that the Detroit automaker charges customers too much for its family models. But while Ford’s people only saw a Focus and a pair of rappers dressed as engineers chanting about the money they made by overpricing the hatchback, some viewers were also captivated by the curvalicious bikini-clad models…

Now, Nissan of Brazil returns with a new TV spot, this time for the Livina 7-seater compact minivan. While the Japanese carmaker avoids referring to a specific rival, the theme appears to be similar: scantily dressed female models dancing provocatively and a tagline aimed at the competition. And oh; towards the end of the clip you may notice the Livina and young family of four (not that we’re complaining about the appearance of the ladies…).

Read more »

Nissan gets Creative with Smoking Billboard at New York Auto Show

It might not be an award winning campaign, but Nissan’s new outdoor board placed right outside the Jacob K. Javits Convention Center during the 2011 New York Auto Show (April 22 to May 1 for the public) is sure to grab attention and increase awareness for the firm’s all-electric Leaf family car.

The two-sided Smokeboard was created by the Japanese firm’s advertising partner TBWA\Chiat\Day, which is the American division of the advertising agency TBWA Worldwide.

On one side, the billboard features an actual working tailpipe that emits fumes into the air (with the agency stressing the fact that the exhaust is environmentally friendly…) and a headline that reads, “The auto show has over 1,000 of these”. On the other side, there’s a photo of the Leaf and a caption that says “But only one 100% electric, zero-tailpipe Nissan Leaf”. Check out the ad in action in the clip after the jump.

Read more »

Chevrolet Volt and Nissan Leaf Receive Top IIHS Safety Ratings in Crash Tests

The Insurance Institute for Highway Safety (IIHS) released the results of the first-ever U.S. crash test evaluations of plug-in electric cars, with the two EVs earning the highest safety ratings. The Chevrolet Volt and Nissan Leaf were awarded the top rating of “good” for front, side, rear and rollover crash protection.

Since both cars are fitted as standard with electronic stability control systems, they also qualified as winners of Top Safety Pick, the Institute's award for state-of-the-art crash protection.

Read more »

Video Walkaround of Nissan’s New Versa Sedan

Even though American consumers still tend to prefer larger vehicles, both domestic and foreign automakers are convinced that soaring gas prices will eventually convince buyers to embrace more compact-sized and fuel efficient models. The 2011 New York Auto Show marked the debut of the latest crop of compact cars including the 2012 Nissan Versa sedan, which will try to lure buyers with a low staring price of $10,990 and a promise for affordable costs of ownership.

Hot on the heels of the 2012 Versa sedan’s North American premiere in New York, the Japanese brand released a new video that walks us around the four-door model that will go on sale in the U.S. this summer.

Read more »

Odd Spot: Nissan 370Z Challenges a Mexican Chicken in a Barn Race [Video]

Yes, you read that correctly. This is a video of a Nissan 370Z coupe challenging a chicken - a Mexican chicken with racing goggles and a helmet, to be precise- in a barn race, and it’s an official spot from Nissan Europe. The admittedly unusual commercial is the creative work of the folks over at the TBWA/G1 advertising agency. Take a look at the clio after the break and tell us what you think in the comments section below. Read more »

Torque-tastic: R/C Toy Truck Towing Nissan SUV [Video]

Remote control cars have come a long way. From the little electric fun-buggies that never held a charge long enough, R/C vehicles have evolved into tools and toys - some that even run on fuel and go fast enough to take your legs out from under you (long story) - serving a variety of purposes. After all, aren't those little bomb cars in Black Ops controlled by remote?

Now, it appears, we've found a new use / time waster: towing stuff. In the video below you can see a larger-than-normal R/C hauler actually hauling a Nissan SUV along someone's driveway.

Read more »

Hennessey's HPE1000 Escalade Cracks 60 in 3.3 Sec, bests Nissan's GT-R [with Video]

The concept of turning SUVs into pavement-pounding, drag-racing, supercar-shredding monster rods never ceases to amaze me, and by that I mean my jaw is on the floor and I'm completely boggled. I love me some automobiles (and vehicular transportation in general), but there's something about a nigh-three ton box on wheels and oodles of GO that seems...weird.

However, if monster rods - or high performance in general - are your cup of Starbucks soy latte, then Hennessey has got you covered (as if you didn't know that already, what with their cray-cray 1,000+ horsepower Vipers from way back when). Below, for your viewing pleasure, is video of a 2011 Cadillac Escalade drag racing a 2011 R35 GT-R and beating it.

Read more »

VIDEO: Nissan Skylines Drifting with the Ladies on Top

There are two things many adolescent boys and men love: cars and women. So it makes sense, both to us and event organizers, that cars and women together are a winning combination. Don’t believe me? Try Megan Fox in Transformers, Jordana Brewster in Fast & Furious or Angelina Jolie in that famous scene from Wanted. Like peanut butter and jelly or beer with kebabs, women and cars work.

Read more »

VIDEO: 2012MY Nissan GT-R Trims Nurburgring Lap Time to 7:24.22, Plus Split-Screen with ZR1

At last November’s LA Auto Show, Nissan lifted the sheets off the revised GT-R that recently went on sale as a 2012MY in North America and as a 2011MY in the rest of the world. Key changes over the previous model include a 45HP bump in output to 530HP, plus a series of aero and chassis tweaks.

For those of you wondering how these modifications affected the GT-R’s performance on the notorious Nordschleife, Nissan’s team managed to shave more than two seconds off the 2011MYs time of 7:26.4, dropping it to 7:24.22, allegedly in less than ideal conditions. You’ll have to skip to about 3:20 into the clip for the driving to begin.

We also found a edited film on Youtube that compares the 2012 GT-R and Corvette ZR-1 on the 'Ring in a split format, which was created by synchronizing the two videos at the pit exit. Watch both videos after the jump.

Read more »

Ford Sues Nissan Over Brazilian TV Ad that Ridicules the Focus for Being Overpriced [with Video]

Ford’s Brazilian arm has filed a criminal (!) lawsuit against the local division of Nissan for airing an aggressive TV commercial directed at the Focus sub-compact. To make a long story short, the parody-like ad points the finger at Ford for allegedly overpricing its Focus model.

The TV spot, which looks exactly like a rap video, shows two men dressed as Ford engineers living the big life with gold chains and rings, plenty of champagnes, and –the best part- an exotic assortment of sexy women in bikinis dancing around them. And oh, there’s also a silver Ford Focus on the background….

At the end, the commercial announces the price of Nissan’s Tiida sub-compact (sold as the Versa in the States), which in Brazil, costs around BR 3,000 or a little over US$1,800 less than Ford’s rivaling Focus.

Read more »

VIDEO: Moscow Street Drifting with Nissan 200SX Pickup Truck and Silvia

In today’s video find, we present a pair of daredevil Russian drifters swooping and sliding their way through the streets of Moscow, Russia in a Nissan 200SX ute [S13] and what appears to be a Nissan Silvia [S15]. The drivers are Evgeniy Satyukov and Geprgiy Stepanyan who took first and second place respectively in the ‘Russian Drift Series 2010’.

The creators of the film are quick to point out that “all the stunts in the film are performed by professionals on the blocked streets” and that viewers should “not try to do this on public roads”. Drift past the break to enjoy the video.

Read more »

VIDEO: Hennessey’s Cadillac CTS-V Sport Wagon vs Nissan GT-R and Porsche 911 Turbo

American tuning firm Hennessey has crafted some pretty insane vehicles over the years. One of its most recent tunes is based on the Cadillac CTS-V Sport Wagon, which leaves GM’s factory with a 556-horsepower 6.2-liter V8 lump, but once Hennessey’s engineers perform their magic under the hood, output is lifted to 650 horsepower.

To show off the tuned CTS-V Sport Wagon’s potential, the Texas-based company brought the Cadillac to the track and drag raced it first against a stock 480HP Porsche 911 Turbo [997] and then a standard 485HP 2011 Nissan GT-R. Watch what happened in the video after the jump.

Read more »

VIDEO: Nissan Esflow Sports Coupe Concept in Some Tron-Like Digital Action

Leaving aside the name which sounds like something a German (no offense) would say to an English bloke that stole his parking space, Nissan's Geneva motorshow-bound Esflow concept is a very interesting proposal for a pure-electric sports coupe. It uses the Leaf's battery technology but with a lot more juice from the electric motors that motivate the rear wheels and a dramatic coupe styling. Following an initial release with photos and preliminary details (see here), Nissan has now published a CGI video of the sports coupe study that you can watch right after the break.

Read more »