Ford Says F-150 Orders with EcoBoost V6 on the Rise

With gas prices on the rise again, an increasing number of Ford F-150 buyers looking to save some (let’s not get carried away here…) cash at the pump without compromising on power are turning to the company’s new EcoBoost turbocharged V6 engine. According to Ford, demand for the EcoBoost engine in the F-150 has increased each month since production began in January. In March, one in every four (25%) models sold in the States was equipped with the force-fed V6, increasing to around 35 percent in April. Read more »

Steam Whistle Brewery’s “Retro Electro” Injects Some Green Cred into Some Detroit Old Iron

When I say, “Electric Pickup,” you no doubt think of either the Ssangyong Actyon Sports-derived Phoenix SUT or one of those toy-like, Chinese-built neighborhood electric vehicles. What you may not think of is a bright green 1958 Chevy Apache owed by Canada’s Steam Whistle Brewery and recharged via wind power.

No, this isn’t a late April Fool’s Day joke: this is serious. And being green is serious business for Steam Whistle, which – among other things – uses renewable energy, recycles damn-near everything and supports various environmental causes as a sideline to its beer brewing enterprise.

Brewery manager Mike Kiraly came up with the idea of electrifying the ol’ girl and even uses it as his daily driver. He explains his brainwave: “What if we could take a sexy vintage ride, save it from the metal scrap heap and outfit it with a zero-tailpipe-emissions engine. Old-school style combined with a modern conscience.”

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Ford Expands Airbag-Related F-150 Recall to another 1.2 Million Units

Ford has issued a massive recall action for its top-selling U.S. model, the F-150 pickup truck, of which around 1.2 million units are involved. The move comes after Ford agreed in February to recall more than 150,000 F-150 vehicles built between 2004 and 2006 for possible airbag faults. Read more »

Oops Video: Brand New 2011 Dodge Challenger SRT8 392 Limited Edition Rear-Ended by Ford F-150

If we didn’t know better, we’d say that Ford is trying to wipe out the competition with its F-150 pickup truck, or as some may know it, the Ferd F-Teehthousand. The latest victim of the F-150 after the memorable stomping of a Ferrari F-150 is a brand new 2011 Dodge Challenger SRT8, which judging by the bodykit, stripes, alloy wheels and badges, is the 392 limited edition with the 470-horsepower V8 Hemi.

The driver of the Dodge’s muscle car was waiting for the light when a Ford F-150 decided to give the Challenger an unnecessary -and quite painful- rear-end makeover. Follow the break to watch the clip.

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VIDEO: 83 Y.O. Drives Ford F-150 on the Opposite Side of the Highway, Crashes but Survives!

A freaky but luckily non-fatal highway accident that involved an elderly man driving a 2007 Ford F-150 on the opposite side of the road was caught on film last Friday. The incident took place on the Interstate 5 near Camp Pendleton in San Diego when passengers of a vehicle on the other side of the highway noticed the driver of the Ford, who was later identified as 83 year-old Clarence Kinney, going the wrong way at an unknown speed and then suddenly crashing into the median wall.

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Ford Sues Ferrari Over F150 Formula 1 Car Moniker, the Italians Hastily Change it to the F150th Italia

In order to celebrate the 150 years that have passed since the unification of Italy, Ferrari recently chose to name its newest Formula 1 car the “F150”. It seems that Ford wasn’t too impressed with the patriotic gesture and sued the Italian maker over the race car's moniker. The Blue Oval claimed that it closely resembled its own F-150 nameplate, thus causing “irreparable harm” to the trademark.

According to the paperwork filed in Detroit, the lawsuit also referred to Ferrari’s www.ferrarif150.com website and accused the Italian company of cyber theft and trademark infringement.

Ford aimed to prevent the use of the F150 name in the United States, and expected Ferrari to give up any revenue and profits earned through the disputed nameplate in the States.

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